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Techstars Startup Week San Antonio 2018 has ended
Monday, October 22 • 3:00pm - 4:00pm
How to Use Influencer Marketing

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Whether you are a big brand or a small business, Influencer Marketing is a critical marketing component needed to build your online social standing, increase your SEO, and drive traffic to your website or retail location.

For brands, building and nurturing these relationships requires an in-depth understanding of both the influencer marketing space and campaign best practices. There are several ways brands can work with influencers, including paid and unpaid sponsorships, as well as through event PR.

In this panel discussion,moderated by Christina Jovanna Olivarez, founder of The Social Butterfly Gal, you will learn from experts:
How to select Influencers that naturally align with your brand
How to set clear expectations and achievable goals
Why quality is more important than quantity
How to create lasting partnerships for long-term success
This panel is sure to teach all in attendance how to build strong influencer relationships that make a difference!

Moderators
avatar for Christina Olivarez

Christina Olivarez

Founder, The Social Butterfly
Christina Jovanna Olivarez is the Founder and Social Media Consultant behind The Social Butterfly Gal. Her expertise is in the wheelhouse of social media marketing, business development, and women empowerment.  Christina has successfully increase brand visibility through social media... Read More →

Speakers
avatar for Christina Coker

Christina Coker

Co-Founder, The Social Agency
Christina Coker is a local life & style blogger/social media influencer, and co-founder of bespoke marketing firm, The Social Agency. Since moving to San Antonio in 2008, Christina has fallen in love with this city, and takes pride in helping to promote local, as can be seen from... Read More →
avatar for Stephanie Guerra

Stephanie Guerra

Founder, Puro Pinche
Stephanie Guerra is the founder of Puro Pinche, a culture and entertainment website focusing on authentic San Antonio living. A San Antonio native, Stephanie has worked in the marketing industry for about a decade with various companies ranging from boutique public relations firms... Read More →
avatar for rick Martinez

rick Martinez

Founder & CEO, Green Seed Cannabis Co.
Founding Board Member of Do No Harm, P.A.C.As a veteran, registered nurse, writer and successful entrepreneur, Rickbrings a wealth of experience – and tremendous passion – for impactinglives. His story begins in the US Army, where Rick enlisted from 1988-1990.He soon earned his... Read More →


Monday October 22, 2018 3:00pm - 4:00pm
Geekdom Event Centre 131 Soledad St, San Antonio, TX 78205, USA

Attendees (146)