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Annie Vu

Annie’s Petite Treats
Founder and CEO
San Antonio

Annie Vu, owner of of Annie’s Petite Treats, grew up in a home where food cultivated love and brought the family together. Her first foray into baking began with an Easy Bake Oven, baking cookies with a light bulb and inventing her own recipes with ingredients from the pantry. She carried that love to create beautiful food as a hobby over the years through college and her career. In 2003, Annie moved from Houston to San Antonio to attend Trinity University. After graduating, she started her career at Rackspace, where she worked for nearly 7 years developing her strengths in marketing, events, and community outreach. Annie left Rackspace to lead education reform efforts in San Antonio, joining Choose to Succeed, a start-up organization working with top-performing charter schools in the city. It was during these later years that her hobby blossomed into an exciting career. What began as a way to unwind for the day – kneading the day’s stress into a beautiful confection that brought joy to others – turned into a full-time job. A couple orders on the side turned into all-night baking sessions in the kitchen before going to work every day. Sleep deprived and overwhelmed, Annie took a leap of faith and left her career behind to focus on her business, only to find herself sleep deprived and overwhelmed once again 2 years later when she welcomed a baby girl into this world. Juggling motherhood and a business presents its own challenges, but Annie is grateful to do what she loves every day with the people she loves most.